The Passport, La Peer Hotel, Kimpton Group
A dream client - la PEER hOTEL...
Commissioned to design a hand held map of the design district for the La Peer Hotel. Given to each guest at check in. The Passport. A walkable travel guide and visual feast to the wonders of West Hollywood.
There were over 150 points of interest drawn. Only 25% made it to The Passport.
The illustration style is a combination between Welcome to the Brightside stylised drawings and La Peer Hotel linear lines in the collateral branding. The hotel is in the heart of West Hollywood. Their strong identity is what ties this piece of together. Its like a ball of string encompassing all their favorite hotspots.